When I decided to love and embrace my curls, many of the products I tried were drying it out with alcohols and stripping the natural oils with harsh detergents. I knew it was up to me to create the products that I needed, and started experimenting in my kitchen. After much trial and error, I created my first successful product, Rockin' Ringlets Styling Potion. That was in 2002 and since then curlies of all types and textures have learned to embrace their curls and themselves using Jessicurl products.
- Jessica McGuinty, Founder